Dialogue 4 – Alaïa by Seklaoui
Alaïa is pleased to announce the launch of Alaïa by Seklaoui, its fourth Dialogue, with photographer Anthony Seklaoui. Published by Mörel, this limited-edition book offers an exclusive, behind-the-scenes look at the Maison’s creative process, providing a private view of the reality behind the last Alaïa collections by Pieter Mulier. Closing with Mulier’s last Winter Spring 25 show at the Solomon R. Guggenheim Museum in New York, this visual record by Seklaoui serves as a celebration of the Creative Director’s first chapter at Alaïa.
Born from the intimate collaboration between Pieter Mulier and Anthony Seklaoui, Alaïa by Seklaoui was built upon their shared obsession with the idea of raw beauty.
Captured through Seklaoui’s unfiltered photography, the book reveals the dedication, exceptional savoir-faire, and long hours of preparation that go into the development of each garment. As a true archival photo reportage, it chronicles, dissects, and documents the journey of a collection, in its purest form. Each image not only presents a visual testimony to the teams’ devotion and know-how but also explores the underlying intensity, vulnerability, and raw beauty that define the crucial steps leading up to a show. A special way to give these defining moments the importance they deserve.
As the chapters progress, each one telling the story of a collection, Seklaoui’s lens draws closer to the garments, the materials, the details, and the skins of the models, reflecting the evolution of his bond with the Maison. “Anthony has a remarkable eye, one that can extract beauty from the chaos,” says Pieter Mulier. “Alaïa by Seklaoui is a tribute to our friendship, but most of all to all those who contribute to the magic of a collection coming to life. The ateliers, the teams, the production, the girls walking the show—all those who are part of the Alaïa circle.”
Within its pages, Alaïa by Seklaoui promises to turn a moment as ephemeral as a collection presentation into something timeless. As Alaïa is.
Alaïa by Seklaoui is available on maison-alaia.com, in the Alaïa boutiques, and through chosen distributors.
A limited special edition of 250 copies, presented in a custom-made Alaïa box and in a larger format, is exclusively available in selected Alaïa boutiques.